UKTV Player helps boost viewers at BBC-owned TV giant ahead of U rebrand September 12, 2024 The BBC-owned company behind TV channels such as Dave is to invest more in its UKTV Player after its viewership jumped by more than 40m during its latest financial year. UKTV, whose channels also include Gold, W, Alibi, Drama, Yesterday and Eden, saw its monetisable views surge from 114m to 160m in the 12 months [...]
Paris 2024 adverts: The best and worst Olympics commercials July 24, 2024 As the sports advertising world attempts to catch its breath after the highs and lows of the Euros, the Olympics and Paralympics have other ideas, with Paris 2024 welcoming the world’s best athletes and the world’s biggest brands for a month of sporting excellence. Whilst every brand and his dog tried to tap into authentic [...]