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Real Madrid

  • 2026 World Cup: How England went from misery to magnet for blue chip brands

    Sport Business

    As they begin their 2026 World Cup campaign, the England brand is unrecognisable from 10 years ago – and it is paying off in growing revenues for the FA. This month marks a decade since one of the darkest days in the Football Association’s history, when England’s men were humbled by Iceland – a nation [...]

    Business professionals discussing strategy in a modern office with charts and graphs on a digital display in the background
  • Real Madrid underline financial power by signing new €1bn kit deal with Adidas

    Sport Business

    Real Madrid have received a financial boost after signing a new eight-year kit deal with Adidas that is believed to be the most lucrative in world football. The 15-time European champions and the German sportswear behemoth have opted for an early extension to their partnership, which will now run until at least 2034. Real Madrid’s [...]

    GettyImages 2277999022 capturing a significant event or scene related to the news articles focus on general topics.
  • Justice For Players hopeful of Fifa deal in football class action after Diarra settlement

    Sport Business

    Justice For Players insists its multi-billion-pound claim against Fifa has been strengthened by the governing body settling with the man who triggered the class action, Lassana Diarra. Diarra’s lawyer Jean-Louis Dupont confirmed on Tuesday that his client had reached agreement with Fifa and the Belgian football federation over an out-of-court settlement in relation to the [...]

    Lassana Diarra's challenge to Fifa rules could give players more power in football''s transfer market
  • Fifa boss Infantino pips PSG chief Al-Khelaifi in City AM Football Power List

    June 4, 2026

    Fifa president Gianni Infantino has topped the inaugural City AM Football Power List, a week before the biggest ever men’s World Cup is due to kick off. The ranking, compiled with a 16-strong panel of expert judges drawn from across the sports industry, is designed to be a snapshot of who controls the most popular [...]

  • City AM Football Power List 2026: Who really runs the world’s most popular sport?

    June 4, 2026

    The City AM Football Power List seeks to answer a simple question: ahead of the 2026 World Cup, who really runs the planet’s favourite sport? To answer it, we assembled a panel of experts from across the sports industry and picked their brains for nominations and, ultimately, a top 25. You can read more about [...]

  • Arsenal gatecrash top five of club valuations following return to glory

    May 28, 2026

    Arsenal have returned to the top five of the world’s most valuable football clubs according to the latest edition of an annual independent ranking. The newly-crowned Premier League champions, who meet Paris Saint-Germain in the final of the Champions League this weekend, have enjoyed a 23 per cent increase in enterprise value to €4.93bn, according [...]

  • I’m a Manchester United fan and marketing expert but Arsenal are cool

    May 25, 2026

    Arsenal’s long-awaited success on and off the field has been earned with smart, patient planning, says Pitch founder (and Man Utd supporter) Henry Chappell. As a Manchester United fan since before the Fergie years, Arsenal’s march to Premier League glory and a Champions League final is a tough watch. And it’s just as hard to [...]

  • E1: Thibaut Courtois joins ex-Chelsea teammate Didier Drogba as team owner

    April 2, 2026

    Real Madrid and Belgium goalkeeper Thibaut Courtois has become a co-owner of Sierra Racing Club, one of the newest teams in the E1 electric powerboating series. Courtois has acquired a stake in the Turkish-backed team, which joined the PIF-backed E1 this year, through his investment vehicle Nxtplay Capital. He joins a host of sports stars [...]

  • Real Madrid decision sounds death knell for European Super League

    February 11, 2026

    Real Madrid have become the final club to abandon the ailing European Super League project in a move that effectively kills off any prospect of a breakaway football competition in the foreseeable future. It follows talks between Real Madrid, governing body Uefa and influential umbrella group European Football Clubs leading to an “agreement of principles”, [...]

  • Jonathan Barnett: Gareth Bale’s former agent denies ‘sex slave’ claims in full

    February 10, 2026

    The British football super-agent who negotiated Gareth Bale’s world record transfer to Real Madrid, Jonathan Barnett, has denied any wrongdoing after a woman alleged he kept her as a “sex slave” and threatened to kill her. Barnett, 76, is the subject of a range of serious allegations made by an Australian woman in a US [...]

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