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      How does a brand agency build a league identity like Ultimate Sevens from scratch?

      Collection of six sports team logos: Albion Athletic, Sol Feroz, Cian Taran, Foudre Bleue, Pacific Current, Atlantic Novas.

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    • Featured

      How does a brand agency build a league identity like Ultimate Sevens from scratch?

      Collection of six sports team logos: Albion Athletic, Sol Feroz, Cian Taran, Foudre Bleue, Pacific Current, Atlantic Novas.

      Submit a story

      Tell us your story.

      Submit
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      Three amazing hotels and restaurants to visit in Lisbon

      Aerial view of a modern building with a rooftop pool and lounge area, surrounded by city streets in Lisbon.

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Mohammed bin Salman

  • Saudi Arabia backs Gianni Infantino ‘at this time’ in major boost to Fifa president

    Sport Business

    Embattled Fifa president Gianni Infantino has received a major boost after Saudi Arabia, the host of the 2034 World Cup and a long-standing ally, backed his bid to stay in power. The Saudi Arabian Football Federation had stayed conspicuously silent since Infantino’s position was plunged into crisis by revelations that he was planning to partly [...]

    Mohammed bin Salman, Gianni Infantino, and Vladimir Putin applauding at an event.
  • Fifa boss Infantino pips PSG chief Al-Khelaifi in City AM Football Power List

    Sport Business

    Fifa president Gianni Infantino has topped the inaugural City AM Football Power List, a week before the biggest ever men’s World Cup is due to kick off. The ranking, compiled with a 16-strong panel of expert judges drawn from across the sports industry, is designed to be a snapshot of who controls the most popular [...]

    High-rise cityscape view with modern skyscrapers under a clear blue sky, reflecting urban growth and architectural develop...
  • City AM Football Power List 2026: Who really runs the world’s most popular sport?

    Sport Business

    The City AM Football Power List seeks to answer a simple question: ahead of the 2026 World Cup, who really runs the planet’s favourite sport? To answer it, we assembled a panel of experts from across the sports industry and picked their brains for nominations and, ultimately, a top 25. You can read more about [...]

    Prominent figures featured on the Powerlist, highlighting influential leaders in business and innovation for 2023
  • UK-Gulf states trade deal on the horizon

    May 30, 2025

    The UK is poised to sign a trade agreement with the Gulf states, including Bahrain, Kuwait, Oman, Qatar, Saudi Arabia and the United Arab Emirates. The deal with the Gulf Cooperation Council (GCC) is expected to be worth as much as £1.6bn, with hopes that the value will rise by an additional £8.6bn a year [...]

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