London Lions CEO: We’d love to be in NBA Europe but we have a reason to exist anyway Sport Business London Lions CEO Lenz Balan on the club’s NBA Europe ambitions and the challenges of making British basketball financially sustainable. “I’m, like, an irrational optimist,” says London Lions CEO Lenz Balan as he explains why he views the impending arrival of an NBA Europe team on his patch as an opportunity, not a threat. The [...]
London Lions tap pyramids experts for new basketball arena plans Sport Business The London Lions have appointed consultancies whose clients include the pyramids of Giza, the Eden Project and Formula 1 to help draw up plans for their new basketball arena. The Super League Basketball club have engaged The Sports Consultancy, which has worked with F1, the Football Association and the NFL, and Trivandi, whose projects have [...]
Exclusive: London Lions’ new owners defend controversial CEO appointment Sport Business Balan was one of the key lieutenants at 777, which bought the Lions in 2020 but took them to the brink of liquidation in July as the US private equity business collapsed.