Polling giant Ipsos eyes up Kantar Media in potential £1bn deal December 2, 2024 Global polling giant Ipsos has confirmed it is considering a potential acquisition of TV ratings business Kantar Media in a deal that could be valued around £1bn. It comes as Ipsos goes up against a number of rival bids from private equity firms looking to expand into the market data sector, according to reports. Ipsos [...]
Is the UK moving in the wrong direction? Bad news for Keir as 52 per cent of Brits agree August 19, 2024 Some 52 per cent of Brits think the UK is heading in the wrong direction, according to a new poll following the general election. Pollsters at Ipsos found 22 per cent of people thought the situation in Britain was going in the right direction – down three points from a survey the previous month. It [...]
Election 2024: Reform UK will overtake Tories in polls, Ipsos boss predicts June 9, 2024 Reform UK is likely to overtake the Conservative Party in at least some polls in a so-called ‘crossover moment’, the boss of a polling firm has predicted.