The fight for B Corp’s soul Media Last month, the French media giant Havas was stripped of its B Corp certifications after signing a global media buying contract with Shell. Ali Lyon explores what the decision means for the industry
Top creative agency calls on Havas London to be stripped of B Corp status Media Advertising giant Havas London must be stripped of its B Corp status if its sister agency continues to work on its global contract with Shell, the founder of another B Corp accredited agency has said.