Brighton and Hove Albion to build new stadium next to Amex April 28, 2026 Brighton and Hove Albion have revealed plans to build a new stadium next to the Amex Stadium for their women’s team. The proposals are over two years in the works but the club released renderings of the stadium, which will be able to house 10,000 fans. And it will be the first purpose-built stadium for [...]
Everton line up CMC Markets as shirt sponsor in £30m deal April 28, 2026 Everton have struck a shirt-sponsorship deal with CMC Markets that will see the London-listed company replace crypto casino Stake.com as the club’s main partner next season. The agreement comes ahead of an imminent Premier League ban on gambling companies appearing on the front of their shirts and was first reported by Mark Kleinman of Sky [...]
A.Gain: the owners of Atletico Madrid and Leeds United that you’ve never heard of April 28, 2026 A.Gain owns chunks of Leeds United and Atletico Madrid and has just launched a $150m fund to accelerate its take on multi-club ownership. These are heady days for Bobby Aitkenhead, a former college basketball player who also represented his native Guatemala. He is co-founder and one of the managing partners of A.Gain’s sports fund, which [...]
Premier League growth rate swamped by American sports April 27, 2026 The Premier League’s growth rate was swamped by global rivals last year as American leagues continue to dominate revenue generation in sport. The Premier League’s $5.3bn in new revenue represented a 10-year compound annual growth rate of five per cent, but that was enough for just fourth in the Two Circles Sports IP Revenue League. [...]
Exclusive: Fabregas free to become Chelsea manager, says Como chief April 24, 2026 Como 1907 would not stand in the way of Cesc Fabregas leaving should the club’s manager be lured to the Premier League by Chelsea, their president has told City AM. Fabregas, who played for Chelsea for five seasons, is now coach of the Serie A club based on the banks of Lake Como and among [...]
Bellingham offers hope that celebs can find Prem Rugby investible April 24, 2026 Jude Bellingham has invested into cricket and it offers hope for Prem Rugby, Ollie Phillips writes. Jude Bellingham’s £800,000 investment into Hundred franchise Birmingham Phoenix is smart money; he’s from the area, gets one per cent of a team where he will do very little heavy lifting, and diversifies his portfolio. And it got me [...]
Crypto firms ‘obvious contender’ to replace betting brands in Premier League April 24, 2026 Crypto companies are “an obvious contender” to replace betting firms as main shirt sponsors when the Premier League ban on gambling brands kicks in next year. More than half of English top-flight teams need new main sponsors for the 2026-27 season and market intelligence platform Caytoo says that it is surprising that no crypto brand [...]
NFL Draft: Premier League and Europe should adopt US system April 23, 2026 Veteran US sport agent Leigh Steinberg says European sport can learn a thing or two from the NFL Draft Manchester City’s winning four Premier League titles in the last five years is actually deeply problematic because when outcomes become predictable, fan engagement suffers. When the same clubs dominate year after year, the entire league’s commercial [...]
Roman Abramovich heads to European Court of Human Rights April 22, 2026 Roman Abramovich has headed to the European Court of Human Rights to challenge a criminal investigation into the Russian oligarch being carried out by authorities in Jersey. The former Chelsea FC owner has been under investigation for four years by the Channel Islands authorities in a move that has seen £5.3bn of his assets frozen. [...]
Aston Villa facing Premier League scrutiny over £55m Warehouse sale April 22, 2026 Aston Villa’s latest accounting manoeuvre – selling “The Warehouse” to the club’s owners for £55m – is yet to be signed off by the Premier League. Some top-flight clubs have avoided breaching spending rules in recent years by selling their stadiums and women’s teams to companies within the same ownership group. In a new twist, [...]