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fashion house

  • Frasers bid for Hugo Boss ‘more compelling’ amid turnaround

    Retail

    The €2bn bid for Hugo Boss launched by Mike Ashley’s Frasers Group has become “more compelling” as the German fashion house’s near-term outlook softens, analysts have said. The takeover offer, tabled by the FTSE 250 firm earlier this month, proposed to exchange €38 per share for the equity in Hugo Boss it does not already [...]

    Mike Ashley, founder of Frasers Group Plc. Photographer: Chris J. Ratcliffe/Bloomberg via Getty Images
  • Mike Ashley’s Frasers makes £166m play for shoe firm Accent

    Retail

    Frasers Group has launched a £166m takeover bid of Australian shoe company Accent while calling for the removal of its chairman over “poor performance”. The fashion conglomerate has offered to buy all of the shares in Accent it does not already own for 65 Australian cents per share, valuing the offer at A$136m (£166m). This [...]

    Mike Ashley has been working with Hornby since March.
  • Hugo Boss shares soar as Mike Ashley’s Frasers circles

    Retail

    Hugo Boss shares have jumped following a €2bn takeover approach from Frasers, sending its share price above the offer tabled by Mike Ashley’s group. The German luxury brand said it is reviewing the “unsolicited” takeover attempt, which would offer €38 per share, totalling about €1.98bn and valuing the fashion house at €2.7bn. But the takeover [...]

    Mike Ashley, founder of Frasers Group Plc. Photographer: Chris J. Ratcliffe/Bloomberg via Getty Images
  • Year of the fire horse brings glad tidings as Burberry’s bet on China pays off

    May 15, 2026

    FTSE 100 fashion house Burberry had spooked the market with its drastic cost-cutting turnaround, but its full-year results saw the brand canter back to profit. Felix Armstrong looks at the firm’s renewed focus on Chinese consumers British luxury brand Burberry has identified a symbol of “luck and prosperity” according to its latest collection for the [...]

  • Burberry swings back to profit after cost-cutting regime

    May 14, 2026

    Burberry has returned to profit as it hails a “meaningful inflection point” in its turnaround, following drastic job cuts and savings drives. The FTSE 100 fashion house took £49m in pre-tax profit in the year to March, marking a recovery from its £66m pre-tax loss in the year prior.  The brand has pivoted towards “timeless [...]

  • Burberry hopes for boost from its bet on British 

    May 13, 2026

    Burberry approaches its crucial full-year results amid a drastic turnaround. Felix Armstrong unpacks what analysts and investors will be expecting from the FTSE 100 fashion house Is there anything more British than Olivia Colman serving fish and chips? The minds behind Burberry’s turnaround – and a recent ad campaign starring the actress – will be [...]

  • Dolce & Gabbana co-founder quits and mulls selling stake

    April 10, 2026

    The founder of the leading Italian fashion house, Dolce & Gabbana, has quit the label and is considering flogging his stake altogether.  Stefano Gabbana resigned as chairman in December, according to Italian corporate filings. The fashion mogul founded Dolce & Gabbana in 1985 with his then-partner Domenico Dolce, and the pair had remained in charge of its [...]

  • Gucci sparks backlash with AI-generated ads ahead of fashion week

    February 25, 2026

    Gucci has come under fire after using AI to create images promoting its upcoming show at Milan fashion week, raising concerns that the luxury house is cutting corners ahead of a runway debut. The Italian brand posted a series of glossy visuals on social media this week, some labelled ‘created with AI’, to tease creative [...]

  • Fashion bosses back AI as their staff fear for their jobs

    February 12, 2026

    Scroll through LinkedIn and you will see fashion bosses talking up AI as the next industry growth lever. But turn to their teams, and the picture becomes less rosy. A Vogue Business survey of over 300 fashion professionals found 43 per cent feel ‘positive’ or ‘very positive’ about AI’s future impact on their careers. Thirty [...]

  • Zara turns to AI-edited models amid shop closures

    December 18, 2025

    Zara is using artificial intelligence to edit images of human models for its e-commerce platforms, City AM understands, as the fast-fashion giant looks to cut costs amid a tough retail backdrop. Models who have previously shot campaigns for Zara have since been contacted by the Spanish retail giant and asked for permission for their images [...]

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