Leeds United owners go into business with New Zealand Cricket Sport Business New Zealand Cricket is going into business with the owners of Leeds United, 49ers Enterprises, to launch an expansion team in Major League Cricket. The franchise is set to join the US-based T20 competition in 2027 and will benefit from expertise and personnel – which could include coaches, staff and players – from New Zealand [...]
Hundred sponsor KP Snacks signs deal with England cricket Sport Business The England and Wales Cricket Board has today confirmed an expansion of its deal with KP Snacks, signing on with the main sponsor of The Hundred as an official partner of the senior international sides. The deal will see the Butterkist, McCoys and Pom-Bears maker, which began its association with The Hundred in 2021, appear [...]
Don’t be dazzled by the hype around The Hundred Sport Business Ed Warner looks at the start of the County Championship season and whether an upcoming ECB review could see new influence from Hundred investors. The ice cream van was doing a steady trade, even at £4 for a Magnum. Made the twenty quid ticket feel especially good value. Around 2,500 people basked in the April [...]
McIlroy Masters success tees up PGA TV rights price hike for Sky Sports April 16, 2025 Ahead of the Game: Can Sky Sports hold on to PGA rights, how do Hundred teams claim their cash, will Everton’s women stay at Goodison Park, and what will Super League look like in 2028? The PGA Tour is hoping to capitalise on the Rory McIlroy effect by securing a significant increase in the value [...]
Harry Brook: England chiefs fast-track new ODI and T20 captain April 7, 2025 England cricket chief Rob Key admits they have had to fast-track Harry Brook after the Yorkshire batter was named captain of the one-day and T20 teams. Brook’s elevation comes just three years after he made his white-ball debut for England and follows the resignation of Jos Buttler in the wake of a disappointing Champions Trophy. [...]
Lord’s MCC asks fans for new names for Hundred team London Spirit April 4, 2025 London Spirit have asked fans for new name suggestions for the Hundred franchise ahead of the 2025 cricket competition. The Marylebone Cricket Club is in the process of surveying fans ahead of this year’s competition. They have asked a select fan group to decide whether the London Spirit electric blue or MCC egg and bacon [...]
Exclusive: Hundred franchises could do own sponsorship deals April 2, 2025 Teams in the Hundred could soon be allowed to negotiate their own front-of-shirt sponsorship deals, as the England and Wales Cricket Board, counties and prospective investors finalise the sale process. The ECB struck deals to sell 49 per cent stakes in the eight Hundred franchises to a variety of international investors earlier this year in [...]
Pittsburgh Steelers’ fintech stadium sponsor Acrisure enters English cricket March 27, 2025 Fintech and insurance firm Acrisure has entered English cricket, striking up a partnership with Nottinghamshire County Cricket Club. The Michigan-based firm, parent of Nottingham-based Russell Scanlan, will see the Trent Bridge Fox Road stand at the England international level stadium renamed the Acrisure Stand for the next three seasons. It will add to their sporting [...]
Goodbye Gabba: Iconic cricket venue to be demolished after 2032 Olympics March 25, 2025 The Gabba, one of cricket’s most iconic grounds, is controversially to be demolished after the 2032 Olympics in Brisbane. It will be replaced as the home of cricket in Queensland by a £1.85bn, 63,000-capacity stadium which is set to be the centrepiece of the Brisbane Games – despite local authorities’ repeated promises not to build [...]
Brentford owner Benham weighs up minority investment in Bees March 19, 2025 Brentford have received multiple offers of minority investment from American groups who value the club at around £400m. Owner Matthew Benham has been seeking additional investment for over a year. Rothschild was appointed to oversee the sales process but City AM understands that the merchant bank is no longer working on the Brentford deal. The [...]