Manchester United agree club record sleeve sponsorship with fintech unicorn SumUp Sport Business Manchester United have filled their sleeve sponsor vacancy by signing a club record multi-year deal worth more than £20m a year with fintech unicorn SumUp. The London-based provider of mobile payment solutions will appear on the sleeve of matchday shirts worn by United’s men’s, women’s and youth teams. The financial terms are understood to represent [...]
Manchester United agree £20m a year deal with betting giant Sport Business Manchester United has agreed a mega £20m-per-season deal that will see gambling giant Betway become a sponsor of their training kits. The agreement comes in the same season Premier League clubs introduced a ban on gambling and casino brands featuring as front-of-shirt partners on home and away kits. The deal is reportedly the biggest of [...]
Formula 1 signs first ever official betting operator in multi-year deal Sport Business Betway has announced a deal with Formula 1 in a move that will see the motorsport agree its first ever betting operator sponsorship. The move, which is not a global sponsor, spans Europe, the Middle East and Africa, as well as Canada and Mexico and sees Formula 1 enter the betting market. Betway platforms will [...]
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