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Odey hedge fund buys stake in emergency pager firm Buddi
HEDGE fund Odey Asset Management has bought a multi-million pound stake in emergency pager company Buddi, according to reports.
The deal could see a senior member of Odey take up a place on the board of the privately run Buddi, which is headed by chairman Lord John Stevens and is bidding for a lucrative government contract.
Buddi, which was founded by Sara Murray, sells personal alarm pagers for dementia patients who are worried about needing help if they fall over or get lost. When the alarm is set off, it sends a distress call and GPS location to emergency services and registered contacts.