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      Hydration breaks: World Cup ad cost could eclipse Super Bowl’s $7m price tag

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      Hydration breaks: World Cup ad cost could eclipse Super Bowl’s $7m price tag

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Business

  • Nepo baby? My daughter was the best for the job

    May 28, 2026

    Nepo babies get a bad rap, but Naked Energy CEO Christophe Williams says hiring his daughter was a business decision.

  • Ask the expert: Should I invest instead of buying a home?

    May 28, 2026

    Fidelity personal financial specialist Marianna Hunt is back on hand to answer your burning questions, and today a reader wants to know whether to take the plunge and buy a property or invest. Q. I’m in my late 20s and have managed to save around £20,000, which I initially thought I’duse as a deposit to [...]

  • Londonmaxxing: Capital reclaims European tech crown as money floods into AI and fintech

    May 28, 2026

    London has reclaimed its position as Europe’s leading tech spot, overtaking Paris after a sharp rise in AI investment and a renewed influx of global capital into its startup scene. New figures from Dealroom show London ranked fourth globally in its latest Global Tech Ecosystem Index, behind only Silicon Valley, New York and Boston, after [...]

  • Not just for lockdown: Pets at Home adapts to life after pet-buying boom

    May 27, 2026

    Are pets for life, or just for lockdown? James Bailey, the new boss of Pets and Home, will be hoping it’s the former but the company faces a challenge in finding sustained growth without the influx of demand that came during the pandemic. Embarking on its turnaround – led by Bailey, a former Waitrose boss [...]

  • Starmer prepares child social media curbs as pressure mounts on addictive apps

    May 27, 2026

    The government is preparing to tighten restrictions on children’s social media use after a consultation that drew more than 81,000 responses, with ministers expected to target the design of major platforms rather than impose a blanket ban for under-16s. New measures under consideration include restrictions on autoplay videos, infinite scrolling, push notifications, overnight access and [...]

  • Challenge Cup: Wigan Warriors chief slams Network Rail over train chaos

    May 27, 2026

    Rugby league chiefs have accused Network Rail of forgetting the North-based code as engineering works look set to cause chaos at this weekend’s Challenge Cup final at Wembley Stadium. After weeks of football finals at the national stadium, rugby league will now take over the 90,000-capacity arena with 60,000 fans expected in north London. But [...]

  • Salesforce earnings set to test AI sell-off fears

    May 27, 2026

    Salesforce will report earnings after the bell on Wednesday, with investors watching closely to see whether the software giant can shake off the AI-driven sell-off that has hammered the sector since February. The Slack owner has lost around a third of its value this year, badly underperforming both the Nasdaq and wider software sector, as [...]

  • ‘Outdated’ consultancy sector faces a reckoning as AI rips up the old model

    May 27, 2026

    For years, the consultancy sector has relied on a traditional model and profitable formula: retained clients, billing time and upselling clients. Another crucial element has been the blend of ‘senior counsel’ supported by a team of juniors carrying out research and compiling reports. But the rug is being pulled from under this model and a [...]

  • London Broncos aim for reach with teen festival

    May 27, 2026

    The London Broncos rugby league team this week invited 150 junior players from the capital and surrounding area as the hopeful Super League side looks to expand its reach. The team, who play out of Wimbledon’s Cherry Red Records Stadium, are into their first season under new ownership after being purchased by an Australian consortium [...]

  • Hollywood Bowl boss: ‘Incredibly painful’ tax hikes make it harder to hire

    May 27, 2026

    The boss of Hollywood Bowl has hit out at Labour’s “incredibly painful” hikes to national insurance and the minimum wage for making it harder to employ workers. Stephen Burns, chief executive of the UK’s largest tenpin bowling operator, told City AM that Labour policy has made it “significantly more expensive to employ somebody than it [...]

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