Asos sales soar by 54 per cent
ONLINE fashion retailer ASOS has posted a 54 per cent jump in first-quarter sales, fuelled by demand from abroad.
The firm – which provides the latest fashions at cheap prices – made £61.7m of sales in the three months to 30 June.
UK sales rose 32 per cent, while international sales were up 111 per cent, with international sales now accounting for 37 per cent of the total.
ASOS said its strong performance was despite an extra week of sale activity in the comparable period last year, and that its gross profit margin also rose.
Chief executive Nick Robertson said: “It is too early in the financial year to assume that these levels of sales will continue for the remaining three quarters; however we remain confident that this year will be another year of excellent progress.
“While many retailers have been hit hard by the economic downturn, ASOS has benefited from a young core customer base with fewer financial commitments and from the migration of spending from the high street to the internet.”