Analyst Views: How has Asos’ update changed your outlook for the company?

 
Kasmira Jefford
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JOHN STEVENSON | PEEL HUNT
Do we still see this business getting to £2bn-£3bn of turnover? Yes. Is the profit outlook at that level of turnover materially different than we thought it might be? Yes.

FREDDIE GEORGE | CANTOR FITZGERALD
After this update and the revision to 2015 forecasts, there will inevitably be questions over the robustness of the company’s model, particularly its development strategy overseas.

ANDREW WADE | NUMIS
While earnings will clearly be affected by the step-up in investment, we remain confident that the Asos proposition… is sufficiently differentiated to support long-term growth.

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