After the Nvidelity comes the Huangover. Jensen Huang joins long list who confused boardroom and bedroom
M&G buys Financial Times headquarters from Pearson for £115m November 14, 2018 Publishing giant Pearson today agreed to sell the Financial Times's headquarters to investment firm M&G for £115m. The building at One Southwark Bridge, on the bank of the Thames, has been home to the Financial Times since 1987. The deal is expected to close by the end of 2018. Now the newspaper will move back to its [...]
Snap’s IPO to be probed by US authorities over weakened share price November 14, 2018 The initial public offering (IPO) of social media giant Snap is to be probed by the US Department of Justice and the Securities and Exchange Commission (SEC), following on ongoing lawsuit against the firm. Snap confirmed it had responded to requests for information from the two US authorities in a statement this morning, after the [...]
Businesses to splash out over £6bn on Christmas advertising November 14, 2018 UK businesses will fork out £6.4bn on festive advertising this Christmas during the final quarter, according to the Advertising Association. The expenditure, which is up 5 per cent on last year’s record amount, shows the growing competition between companies as they vie to make the season’s most popular advert and achieve festive fame. Many of [...]
Erdogan: Audio recording of Khashoggi murder is ‘appalling’ November 13, 2018 Turkish president Recep Tayyip Erdogan said today recordings of journalist Jamal Khashoggi's murder are "appalling" and shocked the Saudi intelligence officer who listened to them. Erdogan's comments came after he spent the weekend in Paris for Remembrance Day commemorations He discussed the murder of Khashoggi in Saudi Arabia’s Istanbul consulate with the US, French and German leaders over [...]
Iceland’s banned palm oil advert could win over middle class shoppers as supermarkets prepare for Christmas November 13, 2018 Iceland could get a shot in the arm from its banned Christmas advert by appealing to middle class shoppers, according to consumer research firm Kantar Worldpanel. The supermarket's advert, which caused a storm on social media when it was deemed “too political” to be aired by Clearcast, could be exactly what the store needs to reach out to [...]
Chris Kermode interview: ATP Tour chief on the men’s tennis circuit’s rebranding, efforts to attract new audiences and the future of London’s ATP Finals host status November 13, 2018 The iceberg looming for men’s tennis is the shelf life of the superstar players who have virtually monopolised the game’s top prizes for the last decade – according to conventional wisdom, at least. Chris Kermode, president and executive chairman of the ATP Tour, has bigger worries, however. For Kermode, the greatest challenge facing the elite [...]
Snap’s head of content jumps ship despite recent launch of Netflix-style original video November 13, 2018 London entrepreneur Nick Bell has become the latest executive to leave Snap, as the vice president of content resigned only a month after launching the app's Netflix-style original service. Bell informed employees of his departure yesterday, leaving behind just one member of Snap's leadership team from when the company went public last year, outside of its two co-founders. [...]
Labour’s Keir Starmer insists Brexit can be stopped as he defies Jeremy Corbyn November 12, 2018 Labour’s top team is once again at odds over Brexit, with frontbencher Sir Keir Starmer contradicting his leader’s claim the decision to leave the EU cannot be reversed. Speaking on Monday morning, the Shadow Brexit secretary said: “Brexit can be stopped – but the real question is what are the decisions we are going to [...]
With influencer marketing, brands needs to realise that honesty is the best policy November 12, 2018 Influencer marketing – that is, YouTube stars and Instagram heavyweights promoting products to their legions of followers – has been firmly adopted by a wealth of brands. It is a useful tool to help shape the perception of their brand, enhance their digital presence, and drive business outcomes. But the media has recently honed in [...]
Hold wants you to put down your phone and reward you – this is how marketing can be more mindful of our health November 12, 2018 There's a famous quote by graffiti artist Banksy from 2004 about advertising that’s too long to post here, but in summary accuses “The Advertisers” of butting into consumers’ lives with ads that “leer at you from tall buildings, and make you feel small”. An oversimplification, of course, and perhaps a glib way to start a [...]