Submit a story
Tell us your story.
Reporter focusing on professional services
S4’s chairman Sir Martin Sorrell is optimistic about the future of AI as his advertising agency embraces it to supercharge their productivity and reach. Sorrell said S4 had already seen an increase in viewing metrics because AI was helping employees speed up ad copywriting and aggregate data that makes it easier to hyper-personalise and target [...]
Subscribe to the City A.M. newsletter to have our top stories delivered directly to your inbox.
Subscribe to get the essential daily news updates from City A.M's top stories to your inbox.