This year’s Christmas ad season is already shaping up to be a vintage one, with the return of an animated carrot, an over-enthusiastic elf and a shifty pair of eyes.
Worried about missing out? Here’s what we’ve seen so far:
1. M&S: Paddington saves Christmas. Kind of.
Paddington Bear helps out a would-be robber, thus teaching him the magic of Christmas. Although, robber or not, it’s difficult to work out what a man his age was doing on a snowy roof in the first place…
2. Aldi: The barely anticipated return of Kevin the Carrot
Remember Kevin’s daring escape last year? No, us neither. Either way, here he is, chasing after Santa (and a sexy lady carrot) on a train.
3. Sky Cinema: A few of our favourite things?
A young girl grows up while watching The Sound of Music. A classic of the tear-jerker genre.
4. Argos: Mixed messages about health and safety
A Christmas elf in a swish warehouse races to put a gift on Santa’s sleigh before it takes off, and in doing so contravenes inumerable health and safety rules.
5. TalkTalk: We are family
Fly-on-the-wall cameras capture a typical family Christmas. Warning: features very dodgy singing.
6. John Lewis (maybe): Creepy vibes
#UnderTheBed 👀 pic.twitter.com/uLiUvOP9fI— UnderTheBed (@UnderTheBed2017) November 6, 2017
We haven’t seen anything from John Lewis yet, but Twitter users have speculated that this creepy pair of eyes might belong to whichever furry critter stars in this year’s ad.