Poldark makes ITV swoon
MEDIA giant ITV yesterday snapped up the independent production company behind TV drama Poldark, the smash hit which set viewers’ hearts racing earlier this year thanks to the portrayal of romantic hero Captain Ross Poldark – played by Irish actor Aidan Turner. Mammoth Screen, which sold a 25 per cent holding to ITV for £1m in 2008, has offloaded the remaining 75 per cent to the broadcaster for an undisclosed sum. Mammoth’s Poldark enjoyed an average UK audience of 8.2m when it was screened earlier this year.