Elior Champ Rugby deal may be good for clubs, but what’s the point? Sport Business It is great to see Champ Rugby get its first sponsor in six years this week, in catering company Elior UK; it signals a shift in appetite for the second tier of English rugby. It will be a good marketing tool for clubs, whose matches are broadcast on streaming platform Clubber TV, and it solidifies [...]
Brighton owner Bloom looks to add French Ligue 1 club to portfolio Sport Business In this week’s Ahead of the Game: Brighton owner Tony Bloom, football films, The Hundred sale, rugby rights and the National League. Brighton owner Tony Bloom is exploring a potential investment in a French club after completing his purchase of a 29 per cent stake in Scottish Premier League side Heart of Midlothian this week. [...]
Does ProD2 on YouTube offer example to other leagues wanting exposure? Sport Business Few sports fans would have heard of the ProD2, but for rugby nuts it is seen as the best second tier competition across the sport’s global offering. Last night saw Provence and Soyaux Angouleme face off in the post-season playoffs. And for the first time Brits were able to tune in. But you’d struggle to [...]