ELODGE will be opening 26 new hotels this year, adding 2,000 new rooms to their portfolio.
Total investment in the projects will top £115m and includes new hotels in Edinburgh, London, Aberdeen, and Chichester.
The new hotels will take Travelodge’s total UK properties to over 400, with in excess of 30,000 rooms.
The building program will supplement the core Travelodge sectors of city centre and tourist locations.
If the company hits its fierce expansion targets, it will be the biggest hotel brand in London in time for the 2012 Olympics.
Travelodge has weathered the recession well as demand for budget accommodation has risen in both the tourist and business market.
Travelodge CEO, Grant Hearn told City A.M.: “We made a conscious decision to keeping going for growth during the recession and the slower property market has enabled us to secure some fantastic locations at competitive rates.”
“We have continued to grow our customer base during 2009 as travellers have left the mid-market hotels for a better deal in the low cost, quality accommodation sector.”