It's been a difficult morning for ITV. As well as experiencing a 19 per cent fall in shares this morning, fans have also hit out at the broadcaster for – dun, dun, dun – cancelling This Morning and Loose Women to dedicate coverage to the referendum.
|Brexit Britain: What you need to know|
This Morning broke the news to fan on Twitter. And some didn't take it well.
As Britain has voted to leave the European Union ITV will be replacing @itvthismorning with continuous news coverage of the historic vote.— This Morning (@thismorning) June 24, 2016
noooooooo— Emilie Gascoigne (@emiliegascoigne) June 24, 2016
Loose Women also broke the news to fans on Twitter.
Leave made no mention of this— Jonathan Corke (@JonathanCorke) June 24, 2016
At least there's one positive thing to come from #brexit— Cormac McCann (@CormMc) June 24, 2016
well I definitely did not vote for that!!— Shona Yogabellies (@sweeneysho) June 24, 2016