Hilco Capital steps in to lead hat maker Tilley Endurables’ growth

Caitlin Morrison
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The Canadian hat designer and manufacturer was founded by entrepreneur Alex Tilley in 1980
RETAIL restructuring specialist Hilco Capital has bought Canadian travel hat maker Tilley Endurables and plans to bring the brand into new global markets.

Tilley, founded in 1980 by Alex Tilley, is known for its Tilley hat, a cotton hat popular among sailors, hikers and fishermen.

The company employs over 200 people across its manufacturing, wholesale and retail operations in Canada and wholesale operations in the UK and the US.

The firm’s products are stocked in more than 2,500 stores worldwide, and UK stockists include Cotswold Outdoor and GO Outdoors.

Paul McGowan, Hilco Capital’s chief executive, said: “Alex Tilley has built a great business and a very strong brand around a phenomenal product over the last 30 years. We’re delighted to pick up the mantle and draw on Hilco Capital’s expertise and resources to grow the business further and take the Tilley Hat to new markets around the world.”

The value of the deal was not disclosed.