The ICO landscape Last week we looked at how to assess the concept behind an ICO, but this week I want to “zoom out” a little, and talk about the competitive landscape in which ICOs are operating. It changes almost hourly, let alone daily, and it’s full of complexity, ambiguity, and contradiction. Sounds fun, right? For those blockchain [...]
Is the mighty ETH crumbling? This week I want you to think about ETH and whether it can survive it’s current downturn, and consider how this affects the projects you may have been eying. With ETH (the crypto currency of the Ethereum platform) currently falling below 200 dollars for the first time in a year, many are beginning to debate [...]
The importance of genuine influencers Last week we looked at the ICO market right now – there’s no doubt it’s a difficult time out there if you are running, or investing in, ICOs. This week I want to talk about the importance of (credible) influencers in the ICO space. At the time of writing, the crypto currency markets are still [...]
FUD & The ICO Market Right Now August 28, 2018 Last week we looked at being at strategic partnerships in ICOs. This week I want to take a bit of a snapshot of the ICO market at the time of writing. At the time of writing, the crypto currency markets are looking concerning. Those who have been investing in ICOs are putting the brakes on [...]
ICOs and strategic partnerships August 21, 2018 Last week we looked at being a true community member. This week I want to talk about Partnerships. Let’s look at partnerships in ICO projects. They can be incredibly powerful for an ICO, because both their perceived and strategic value are great indicators of success for the campaign and future of the company. Strategic partnerships [...]
Becoming a Community Member August 14, 2018 Last week we looked at MVPs. This week I want to talk about how getting properly involved in the ICO/Project’s community (usually via the Telegram App), is a great way to get a sense of the team and their chances of success. Many amateur ICO investors / participants have fallen into the trap of getting [...]
ICOs and MVPs August 7, 2018 Last week we looked at Brand. This week I want to talk about why it’s now more important than ever that an ICO has an MVP. News Flash! To be in business, you need a product. It’s no longer acceptable for an ICO project to have no more than a White Paper and expect to [...]
ICOs and Brand July 31, 2018 Last week we looked at Advisers. This week I want to talk about brand and why it’s important to an ICO. Do not underestimate how big an indication the quality of the brand and presentation of an ICO can give you on the quality of the project and it’s team. In a sense, it’s not [...]
A look at ‘ICO advisers’ July 24, 2018 Last week we looked at use-cases for the blockchain. This week I want to talk about advisers on ICO projects, and how to evaluate them. For full disclosure: I am an adviser to three currently running ICOs. In the beginning, advisers were brought into ICO projects to broaden the skillsets and experience of the core [...]
Does this project really need Blockchain? July 17, 2018 Last week we looked at community and how to spot a real one. This week I want to talk about the use-cases for blockchain, and how to determine whether or not a project really needs it. At its most basic level, a blockchain introduces a new way to manage and protect data. Its key features, [...]
