With Amazon’s ‘sexist’ algorithm under fire, will AI ever be able to be an unbiased decision-maker? With Amazon’s ‘sexist’ algorithm under fire, will AI ever be able to be an unbiased decision-maker? Daniel Gilbert, founder and chief executive of Brainlabs, says YES. Some artificial intelligence (AI) will continue to use biased data; there’s a lot of it out there. But both the innovators in this space and regulation in AI ethics [...]
DEBATE: Will YouTube’s tougher requirements make the platform safer for brands to use? Will YouTube’s tougher requirements make the platform safe for brands to use? Ross Barnes, chief technology officer at m/SIX, says YES. Google’s recent update is a step in the right direction for building trust within the advertising industry. Concerns surrounding YouTube have plagued the industry for the last 12 months, with a constant presence of [...]
Adapt, or be crushed by the fourth industrial revolution No business has ever had the luxury of standing still. In the 1920s, American Express was founded as delivery service (hence the name), and Marriott originally specialised in root beer rather than hotels. Any company that has survived this long has had to adapt to the immense changes of the twentieth and early twenty-first century, [...]
Big Data will make or break the businesses of the next decade August 31, 2017 To survive the next decade, businesses will need to be able to utilise Big Data. Buzzword or not, it’s probably the most important feature of the fourth industrial revolution, a new economic asset that will define the near future of commercial evolution. Structured data has been used by companies for a long time, but Big [...]
Those who fear automation will be its only casualties August 11, 2017 Whatever can be automated, should be. And regardless of whether it should, it will be. Automation has been a persistent economic force since the first industrial revolution, and an essential feature of any competitive business. The use of machines and other forms of automation to boost productivity is a major factor behind the rapid global [...]
GDPR: New data laws will drive a more democratic form of advertising June 16, 2017 Most businesses seem to be dreading the advent of the EU’s General Data Protection Regulation (GDPR), but they ought to be grateful that it’s coming. After all, it might help them to survive in the new data economy. Data has been dubbed the “new oil” by The Economist, and you can see why. With a [...]