Sports Direct Intl

Sports Direct International is a sports goods retailer that listed in London on 27 February 2007. Billionaire founder Mike Ashley raised over £900m from the float, valuing the firm at more than £2bn. The group operates 465 stores, with 408 in the UK, under various brands including Sports World, Sports Direct and Original Shoe Company. It acquired the famous Lillywhites store located at Piccadilly Circus in central London in 2002. It also owns the rights to some key brands including Dunlop, Slazenger, Kangol and golf brand Donnay.

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Mike Ashley

Mike Ashley’s Frasers Group, formerly known as Sports Direct, has reportedly agreed to cut executive pay in order to continue

April 1, 2020
house of fraser

Sports Direct boss Mike Ashley has been forced to close another House of Fraser store after being served notice by

February 6, 2020

Sports Direct owner Mike Ashley has snapped up a stake in British luxury handbag company Mulberry, as the billionaire businessman

February 3, 2020
Jack Wills

High street fashion brand Jack Wills has announced it will shut six stores, blaming “unhelpful” landlords for the closures. Mike

January 16, 2020
Mike Ashley

Mike Ashley’s Frasers Group, formerly known as Sports Direct, has written to the Prime Minister to ask him to urgently

January 14, 2020

Game today urged its landlords to set “realistic” rents as the retailer confirmed it will close 40 stores across the

January 9, 2020
Mike Ashley

Sports Direct’s shares soared this morning as the retailer posted a jump in profit and revealed that it was beginning

December 16, 2019
Goals Sopccer Centres five-a-side pitch

Retailer Sports Direct has today blasted the management of Goals Soccer Centres after the five-a-side football firm delisted from Aim

October 23, 2019
Mike Ashley owns high street retailer Sports Direct

Goals Soccer Centre has said it is discussing a takeover bid with high street tycoon Mike Ashley after his Sports

September 23, 2019
Mike Ashley

Mike Ashley emerged from today’s Sports Direct meeting relatively unscathed as shareholders voted to re-elect him as a director of

September 11, 2019

Sports Direct, the retailer founded by Mike Ashley, is pleading with the big four accountancy firms to audit its books

September 10, 2019

Retail tycoon Mike Ashley is preparing to face frustrated Sports Direct shareholders at a meeting tomorrow following a turbulent year

September 10, 2019

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