Davos: Why today’s leaders must make the connection between education and profits Three thousand of the world’s most important business leaders and politicians will gather together to discuss the most pressing issues facing the world this week. The World Economic Forum (WEF) Annual Meeting in Davos has long been one of the defining events of the year and an opportunity to set the agenda for the global stage. [...]
Britain’s Brexit branding: A marketing lesson Theresa May should take to the United Nations Today, Prime Minister Theresa May will make her debut at the UN General Assembly in New York. In the wake of Britain’s vote to leave the European Union, it is a significant opportunity for her to define the nation’s brand in a post-Brexit world and to lay out her vision for the UK’s role in international [...]