Nokia look to entrench themselves in the value phone market with cheap 3G handsets

Nokia have unveiled three new low-cost mobile phones with 3G internet access, which they call the “most affordable 3G devices yet”.

The Nokia 207, 208 and 208 Dual SIM have an estimated retail price of $68, will come with Nokia’s Xpress browser, and will support apps like WhatsApp, Facebook and Twitter.

Timo Toikkanen, executive vice president of mobile phones at Nokia, said:

The Nokia 207 and Nokia 208 are designed for people who like a classic phone and traditional keypad but don't want to miss out on smartphone experiences, like staying connected to social media and accessing the Internet.

With phone sales falling amidst competition with the likes of Apple and Samsung, Nokia have been digging a niche in the value market, with smartphones making up just 10 per cent of handsets sold last year and 18 per cent of revenue. By comparison, basic handsets accounted for 31 per cent of revenue.