UK retail sales stall in April

Suzie Neuwirth

UK retail sales were flat this month, falling short of expectations of growth, according to a survey from the Confederation of British Industry (CBI) today.

The research saw little sales growth from the Easter period and sales volumes were at the lowest balance since August 2012, continuing a steadily weakening trend since last November.

As a result, expectations for next month have lowered, with retailers expecting sales volumes and orders to fall.

“Retailers were frustrated this month by the on-going stagnation in sales growth,” said Barry Williams, Asda Chief Merchandising Officer for Food, and Chair of the CBI Distributive Trades Survey Panel.

“This may be explained in part by the unseasonal weather we suffered, but there is no doubt that high street conditions are tricky with consumers lacking the confidence to go out and spend, as they still feel the pinch in their pocket.”