Twitter boss fails to scotch bid rumoursTECHNOLOGY

TWITTER chief executive Dick Costolo yesterday refused to scotch talk that his microblogging site could be bought for up to $10bn (£6.25bn) by Google or Facebook.

He avoided the question when asked about suggestions that Twitter may be a takeover target, saying only they were “just rumours” and he had “no idea where they came from”.

The firm is “already making money”, Costolo said, with a string of companies desperate to develop closer relationships with their customers using the site.

He pointed to a tie-up with Audi, which has run campaigns encouraging users of the site to interact with its products.

Twitter is able to monetise this through charging companies to promote individual “tweets”, the firm’s account or “trends” it is promoting, said Costolo.

He said his focus at the microblogging site is to make Twitter ubiquitous across devices and platforms.

Costolo also said he wants to make the user experience identical no matter which platform they use the service on.