After announcing it had been acquired by internet company Yahoo! – Tumblr boss David Karp wrote: “Before touching on how awesome this is, let me try to allay any concerns. We’re not turning purple. Our headquarters isn’t moving.”
He added: “Marissa and her team share our dream to make the internet the ultimate creative canvas. Plus both our logos end with punctuation!”
The corporate missive was then neatly signed off: “F**k yeah, David.”
Karp is not the only one to use such a punchy corporate sign-off. At the end of last year Irish airline Ryanair announced that the firm’s head of communications Stephen McNamara was to resign and in an official press release Ryanair boss Michael O’Leary said that the firm would look forward to “grooming the next candidate to take over the high profile and incredibly overpaid position.” Good to know that a healthy dose of irony is still alive and kicking in the City.