SuperGroup profit soars

SuperGroup, the British company behind the Superdry fashion brand, posted an 87 per cent rise in third-quarter sales, showing strong trading momentum after a storming Christmas performance.

The firm, whose clothes are a favourite of celebrities such as David Beckham, Leonardo DiCaprio and Zac Efron, said on Wednesday total sales were £81.7m in three months to 30 January.

The rise compares with an increase of 90 per cent in the nine weeks to 2 January.

Retail sales of its trademark T-shirts, hoodies, check shirts and jogging bottoms were up 92 per cent to £61.4m, driven by new store openings and growth in its internet business.

Wholesale sales increased 73 per cent to £20.3m, reflecting aggressive international expansion.

Chief executive Julian Dunkerton said: "We are offering the right products and that is reflected in the results.'