Strong online and mobile demand boosts Domino's

City A.M. Reporter
Pizza delivery firm Domino’s this morning reported strong sales growth over the final quarter of 2012, driven by strong growth in online and mobile sales.

Sales over the 14 weeks to 30 December grew by 20 per cent to £174.5m, while over 2012 as a whole, sales were up by 12.7 per cent.

Online sales in the UK and Ireland grew by 46.3 per cent over the year to £286.6m while mobile demand increased by 187 per cent to account for 19.7 per cent of all online orders.

The group, which now has a total of 805 stores, has been expanding in Europe in recent years, acquiring franchise rights to operate in Germany, Switzerland, Luxembourg and Liechtenstein. It also has an option to open in Austria in 2014.

It said it had seen strong sales growth at its two mature stores in Germany and was excited about prospects there for a business it has said could outgrow its core UK operations.