Persimmon in house sale lift

 
City A.M. Reporter
HOUSEBUILDER Persimmon said yesterday it had made an excellent start to its new strategic plan by completing more new homes, attracting more viewers and selling them for a higher fee, giving it confidence for the full year.

The group followed other property developers by saying that market conditions had been relatively stable despite sentiment being hit by the continued weakness in the wider economy.

It legally completed 4,712 new homes in the first six months of 2012, up six per cent, while cancellation rates remained in line with last year, sending turnover up 13 per cent to £805m.