Perform Group’s US touchdown generates sports revenue boost

PERFORM Group, the internet sports distribution firm, yesterday said expansion in new markets had pushed turnover up 44 per cent in the third quarter.

The company, which operates video-on-demand services online, owns sports websites including the popular, and sells adverts on other sports websites, said group revenues had increased from £27.4m last year to £39.5m.

The FTSE 250 group has secured new rights deals with the American football competition, the NFL, and Spain’s La Liga football league in the last three months, as well as launching eight new international editions of

Revenue has increased 10 per cent on the last quarter.

“We are pleased to report that our strong operational and financial performance has continued through the third quarter, which reflects the successful execution of our growth strategy,” joint chief executive Oliver Slipper said.

Perform’s content distribution service, which distributes video and data to other websites and organisations, and accounts for most of the group’s revenues, saw a 47 per cent surge in sales. The video advertising business grew 56 per cent and the display ad division surged 132 per cent.

Shares in Perform fell 2.8 per cent yesterday.