PEPPA PIG TO DEBUT IN THE US

Entertainment One said it had signed a three-year broadcast deal to screen its hit pre-school TV show Peppa Pig in the US on Nickelodeon’s Nick Jr channel. The series is broadcast in more than 180 countries and made more than £100m in merchandising in the UK alone last year. Analysts said in the US merchandising could range between £1.5bn and £2bn if the show is a hit. Details of the broadcast deal were not disclosed.