Olympics and Lord Coe lift Chime

A glut of work during London’s Olympics and Paralympics sent profits at marketing firm Chime Communications up by 70 per cent last year, the firm revealed yesterday.

The company has recently focused on growing its sports marketing arm CSM, which has recently signed up Lord Coe as its chairman. Chime said the influence of Lord Coe is helping it win new business ahead of the 2014 World Cup and 2016 Olympics.