Intel woos Hollywood with chip

Intel's new microchips, touted as its biggest-ever leap in processing power, include built-in content protection to make it safer for Hollywood studios to offer premium movies to consumers over their personal computers. Time Warner Inc’s Warner Bros Digital Distribution and other studios plan to offer high-definition movies to consumers whose computers use the chips, code-named Sandy Bridge, at the same time as they are released on DVD, said Mooly Eden, Intel’s vice president.