Informa buys intelligence firm

Business and events group Informa yesterday bought analytics firm Zephyr Associates from Kemmons Wilson Companies for $62m (£38.7m) in cash. Informa expects the acquisition of Zephyr Associates, which specialises in business intelligence, to generate a positive return on invested capital from 2013.

Peter Rigby, chief executive of Informa, said the acquisition “is a great fit with our existing business in this area”.