HOLIDAYBREAK – which operates Eurocamp – gave a glimmer of hope yesterday after poor results in the industry from Thomas Cook and TUI. The company said it remained upbeat especially about Eurocamp’s education division, providing school trips and adventure experiences for youngsters.
The adventures business, trading under the PGL brand, has benefited from a growing number of schools choosing it to fulfil the key stage two syllabus requirement for children to learn outside the classroom.
The company also provides abseiling and water activities in a safe environment for schools across the UK, with experts giving classes.
Chief executive Martin Davies, who used to run the education arm, said: “We’re showing how our business has different dynamics to the big leisure operators who reported this week. For example, the ash cloud which hurt them so much had no impact on us at all.”