Flying Brand profit crashes

Flower and gardening home shopping group Flying Brands today said its half-year, pre-tax profits slid 26 per cent to £1.4m but added that confidence about shoppers’ spending meant it was recommencing shareholder payouts. But the firm, which owns the floral delivery service Flying Flowers, still announced an interim dividend of 1.6p a share after it had ditched the payout in March last year. It said sales in its gardening arm, which offers flowers, bird food and seeds online, were down slightly from £11.3m during the six months to July last year to £11m this time. The group's chief executive, Stephen Cook, said:
“Our confidence in the future of Flying Brands is reflected in our decision to return to paying dividends.” The company said future sales should increase.