EDEN PARK FOR RFU
Rugby just got a fashionable kick: smart and sporty menswear firm Eden Park has announced a six year partnership with the Rugby Football Union that will see Eden Park kit out all the England squads, management and backroom staff. Snazzy.

PETER JONES WATCH SHOP
The Sloane Square stalwart has undergone a £2.3m fashion floor makeover and has launched a new Time Bar, sporting watches priced between £395 and £25,000 from brands including Dior, Tag Heuer, Gucci and Bell and Ross (including the natty one featured here).

TOP SHOP EC4 CELEBRATIONS
On opening day at Top Shop at One New Change shopping centre next Thursday, the first 500 customers will receive a free piece of Top Shop make-up and those who spend more than £50 will be given a piece of Freedom jewellery. Blonde Ambition will be DJ-ing too.