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European champions set to claim 100m windfall

VICTORY in tonight&rsquo;s Champions League final is worth more to Manchester United than mere sporting glory &ndash; the winners stand to make a cool &pound;100m.<br /><br />The figure takes into account prize money, more lucrative sponsorship deals and television rights, an increase in squad value and a boost to season ticket sales.<br /><br />Even if they lose this evening, United would be in line for a &pound;60m windfall, according to the research commissioned by MasterCard.<br /><br />Host city Rome is also set for a &pound;40m shot in the arm, from fan spending, tourism and the greater likelihood of hosting future events.