Yes. The quality is much higher than other stores and there will always be demand for higher quality goods. It is increasingly seen to represent good value, which is obviously important at the moment.
Yes, I think so. It's a strong brand that is both well-known and well-liked. I think it will be the food that holds it up though; I'm not sure if it will survive as a clothing brand.
Yes. It's been around for years and my opinion is that it is a solid brand. It's well-enough known and respected in this country at least to survive; the picture may be different overseas.