BT yesterday announced plans to set up the headquarters of its new sports channel BT Sport at the Olympic park in East London after inking a ten-year deal with bosses to rent studios in the grounds of the iconic stadium.
BT will start redeveloping the site – which housed 28,000 journalists during the Olympics – in February after striking the deal with iCITY. The building will house three television studios and 20 edit suites. BT won the rights to broadcast Premier League games from August 2013 onwards.
City A.M. Reporter