Blu-Rays and Bond inspire video growth

THE LATEST James Bond film, coupled with a surge in sales of Blu-Ray discs and digital downloads, has pushed consumer spending on video to an all-time high.

The British Video Association (BVA) said yesterday that UK spending on video entertainment hit £536.3m in the first three months of the year, up 10.1 per cent on a year earlier.

This came despite a fall in DVD sales, the major driver of spending, with the renewed popularity of high-definition Blu-Ray discs as well as continuing growth in online sales driving spending. The BVA said that Blu-Ray sales were up 44 per cent to £65.3m, while more than 5m Blu-Ray players are now installed in UK homes.

Digital video spending, which includes downloads on iTunes as well as subscription services such as Netflix, was up 55.5 per cent to £116.3m. James Bond blockbuster Skyfall, which smashed box office records last year, was by far the biggest selling title of the quarter.