Advisers Goldman Sachs

Experian, which yesterday snapped up Serasa on the back of a put and call option agreed between the firm and minority bank stakeholders in 2007, was advised on the complex deal by investment banks Goldman Sachs and Morgan Stanley.

The deal makers worked out of both banks’ offices in London.

In Sao Paulo, Itaú Unibanco, the largest owner behind Experian with 16.14 per cent of the company’s capital, was advised in house by Itaú BBA.

Bradesco was also advised in house by Banco Bradesco BBI.

Leading the team at Goldman were Anthony Gutman and Owain Evans.

Gutman is one of the rising stars of the M&A market having been promoted to co-head of the UK investment banking division along with top deal maker Mark Sorrell to replace Julian Metherell last year.

Gutman joined Goldman Sachs as a managing director in the consumer retail group in 2007 from Citigroup.

He earned a BA in Modern History at the University of Oxford before qualifying as a corporate lawyer.

Goldman and Morgan Stanley previously worked on the float of Betfair in 2010, which included Gutman in the team.