2011: THE YEAR OF THE TABLET

GLOBAL tablet shipments in 2011 soared to 66.9m units – over triple the previous year’s number – with Android increasingly encroaching on Apple’s market domination. Last year Android, used in Amazon and Samsung tablets among others, upped its share of the market by a third to 39 per cent, while Apple’s supremacy declined over ten percentage points. Relative newcomer Microsoft remained a negligible market player, shipping just 400,000 units with 1.5 per cent of the market.