Virgin Trains has stopped selling the Daily Mail on its services

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Virgin told staff it had listened to concerns about the paper (Source: Getty)

Virgin Trains passengers will no longer be able to buy the Daily Mail newspaper on board its West Coat services, in a move labelled "disgraceful" by the newspaper.

A spokesperson for Virgin said that it had decided to stop stocking the paper in November, having sold only one copy for every four trains while it was on sale.

The company also released a note to staff saying that it had "listened to many colleagues over the last few months" and made the decision in response to their concerns.

Read more: Shares in Daily Mail owner sink on gloomy 2018 guidance

"There's been considerable concern raised by colleagues about The Daily Mail's editorial position on issues such as immigration, LGBT rights and unemployment," the memo said. "After due consideration, we've decided that this particular paper is not at all compatible with the VT brand and our beliefs.

"We won't be stocking The Daily Mail for sale or as a giveaway. This won't suit all of our customers or all of our people - it's certain to draw some criticism. But we've listened to many colleagues over the last few months, and we feel that this is the right move to take."

Former UKIP leader Nigel Farage tweeted in response to the news, saying: "We are heading in a worrying direction. Banning things because you don't like them solves nothing."

Daily Mail associate editor Andrew Pierce told the BBC that the decision was related to Sir Richard Branson's views on Brexit.

"What they omitted of course from this statement was saying of course the Daily Mail supported Brexit," he said on BBC Radio 5 Live.

"And the only three newspapers they're going to continue to stock on their trains are the Daily Mirror, the Financial Times and the Times - three very pro-remain papers, as was Sir Richard Branson."

Last year stationery chain Paperchase withdrew advertising from the Daily Mail following backlash.

Read more: DEBATE: Was Paperchase right to stop advertising in the Daily Mail?

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