London village life doesn’t get more idyllic than Chiswick. In fact, it was conceived as a way to escape the polluting industrialisation along the riverbank.
“Around half of the streets in W4 were influenced by garden city ideals, designed by ‘starchitects’ of the time to lure middle-class Londoners out west,” says David Fell, research analyst at Hamptons International estate agent. “With no factories or warehouses to convert, the Chiswick riverfront is lined with cottages and family houses rather than flats.”
Uphill and upwind, it’s one of the few places in the capital that’s renowned as a great place to bring up a family, with good schools and green spaces in abundance.“It’s not surprising that Chiswick holds the record for the most seven figure sales outside Zone One,” Fell adds.
In fact, average prices topped the £1m mark for the first time this year, with a third of properties selling for over a million. But like other prime markets, it’s also seen a recent slowdown in price growth; prices grew 3.7 per cent last year.
Foxtons puts one bed flats at anywhere between £400,000 and £600,000, whereas Dexters says you can typically expect to pay between £900,000 to £3m for a family house.
Chiswick is still seen as better value than Notting Hill, Fulham and South Kensington, where many families migrate over from in search of more space for their money. As a result, schools also dictate desirability. “Both Belmont Primary and Grove Park Primary schools are extremely popular, so properties that line the leafy roads in their catchment are always quick to sell,” says Mani Sheibani, associate director at Featherstone Leigh in Chiswick.
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The most sought after area is Bedford Park, close to Turnham Green station, with its grand, listed family homes. “Glebe Estate attracts buyers with its pretty rows of Victorian terraces, and Strand-on-the Green is popular being located close to the river,” adds Tom Wright, Foxtons’ Chiswick office sales manager.
“It’s not surprising that Chiswick holds the record for the most seven figure sales outside Zone One"
New builds can command high prices – typically over £1m – but there aren’t that many to speak of. The largest development is Chiswick Gate, a Berkeley Homes scheme on the edge of Chiswick House and Gardens, yet less than three per cent of all sales last year were new homes, one of the lowest figures in the capital.
But even if you’re not interested in sprogging, Chiswick High Road is still a happening place to be. With its own branch of Soho House and Michelin-starred restaurants on the doorstep. “You’re spoilt for choice in terms of eating out,” says Laura Hopkins, sales director at Fletchers. “There are lots of media types that live here and people love it because there is a lot of green space.”
Riverside living, family houses, green space and media darlings? Chiswick has it all.
Overflowing with history, the gardens at Chiswick House are open to the public throughout the year, boasting a beautiful 65 acres of gardens. Similarly, the National Archives stores over 1,000 years of UK government records, all of which are available for viewing upon request. Once an Edwardian picture house, The Old Cinema is now London’s only vintage department store. Even if you aren’t looking to buy an antique piece, the refurbished building is still a much-loved local tourist attraction due to its often eccentric and whacky collectibles. The Tabard Theatre is an intimate venue with a programme of both comedy and drama. After an evening of entertainment, visit The George IV pub, which offers top quality food and a range of craft beers. Comedy and live music nights run throughout the week, and there’s an in-house DJ on a Saturday night. Charlotte’s Bistro, one of three award-winning restaurants in the Charlotte chain, serves Modern European cuisine in an informal setting and it has a creative drinks menu.
House prices Source: Zoopla
Transport Source: TfL
Time to King’s Cross: 42 mins
Time to Liverpool Street: 45 mins
Nearest train station: Chiswick
Best roads Source: Hamptons International
Most Expensive – Chatsworth Road – £3.15m
Best Value – Fishers Lane – £317,885
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