Online fashion retailer Missguided has hired City advisors to explore its options for an IPO or a sale of the business, according to reports.
The retailer, which targets fashion-forward millennials, has brought in Rothschild as it weighs up different opportunities. The review will probably lead to a change for the business in either 2018 or 2019, according to Sky News.
However, Missguided stated its intention to have a physical presence on the UK high street last year, opening a store in the Westfield shopping centre in Stratford. Missguided is also expanding internationally.
Missguided did not respond to a request for comment. Rothschild declined to comment.